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Social networks Focus on the User

Fed up with being ignored by Google , engineers from Facebook, Twitter and MySpace have joined forces to create a new tool that gleans search results from social networks other than Google+. ‘Focus on the User’ uses Google’s algorithms to “determine what social content should appear in the areas where Google+ results are currently hardcoded.” By using the tool, users can see search results from Facebook, Twitter and MySpace, along with LinkedIn, Tumblr, Flickr, Foursquare, Crunchbase, FriendFeed and several other social networking sites across the web. Instead of automatically being met with Google+ results, users can see the most relevant social media results on any given search. “When you search for ‘cooking’ today, Google decides that renowned chef Jamie Oliver is a relevant social result,” the website said . “That makes sense. But rather than linking to Jamie’s Twitter profile, which is updated daily, Google links to his Google+ profile, which was updated nearly two months ago.” The bookmarklet – dubbed ‘Don’t be Evil’, after Google’s own motto – runs in Chrome, Firefox or Safari and automatically checks for any social profiles associated with a given search term, replacing Google+ profiles.

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Social networks Focus on the User

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Google and Mozilla remain friends – and competitors

Recent research said Firefox users have higher IQs, so it appears that Google has made a smart decision to renew its search engine deal with Mozilla. The Mozilla Corporation recently announced it “negotiated a significant and mutually beneficial revenue agreement” with Google for the next three years. As a non-profit foundation, Mozilla relies heavily on the income generated by search partnerships. “Under this multi-year agreement, Google Search will continue to be the default search provider for hundreds of millions of Firefox users around the world,” said Gary Kovacs, Mozilla’s chief executive. Alan Eustace, Google’s senior vice president of search, commented: “Mozilla has been a valuable partner to Google over the years and we look forward to continuing this great partnership in the years to come.” The previous deal between Google and Mozilla, which was set to expire in November, had been signed before Google’s Chrome browser gained a presence in the so-called ‘browser war.’ Analysts heavily speculated Google would back out of the deal, as Chrome’s launch and subsequent growth put it in direct competition with Firefox, all while Google remained financially responsible for Mozilla’s survival. However, Whit Andrews, an analyst for Gartner, said Google’s decisions shouldn’t be all that surprising.

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Google and Mozilla remain friends – and competitors

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5 Easy Ways to Override Google’s Geolocation Results – A SPN Exclusive Article

What is geolocation as applied to SEO? It’s when a search engine identifies your whereabouts (by your IP or GSM) and serves you the search results relevant to that particular territory. Some folks find it limiting, while others are quite happy with the feature. However, when it comes to checking rankings, geolocation is mostly bad for SEO’s, since many of them work on websites that target multiple countries, in which case it becomes rather tricky to collect SEO data (rankings and other metrics) for a particular country when you yourself are in a different location. So, how does one manage to do it

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5 Easy Ways to Override Google’s Geolocation Results – A SPN Exclusive Article

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The Advent of Internet Censorship in America – A SPN Exclusive Article

UPDATE ON SOPA Matt Cutts Blog – Progress against SOPA CNet – How SOPA would affect you: FAQ Question: What does it take to get bitter rivals, Google and Facebook – the two most popular and powerful entities on the planet, to put aside their differences and join forces for a common cause? Answer : Internet censorship in America, or the threat thereof. Unless you’ve been living under a rock for the past month or so, you’ve no doubt been hearing on TV news, and reading in newspapers and on blogs about a controversial new bill called SOPA (the Stop Online Piracy Act). The Stop Online Piracy Act (SOPA), also known as H.R.3261, was introduced in the United States House of Representatives on October 26, 2011 by Representative Lamar Smith [R-TX] and a bipartisan group of 12 initial co-sponsors. The aim of the bill is to help U.S. law enforcement and copyright holders fight online transmission of restricted intellectual property.

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The Advent of Internet Censorship in America – A SPN Exclusive Article

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Chrome Exceeds 20 Percent Globally in June

Watch out Firefox and IE, Chrome’s gaining users. For the first time since its launch in 2008, Google Chrome exceeded 20 percent of the worldwide internet browser market in June 2011, according to StatCounter Global Stats.

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Chrome Exceeds 20 Percent Globally in June

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Google Warns Webmasters About Bad Links Pointing to Websites

Since January, Google has notified webmasters via email whenever it discovers and penalizes a website with bad links pointing outwards, or for selling links. Now, the search giant is informing webmasters of the opposite: when it detects links pointing to a site, or for purchasing links.

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Google Warns Webmasters About Bad Links Pointing to Websites

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Live Search Available For Firefox Users

On their official blog, Microsoft has announced that due to popular demand, they have integrated the Live Search add-on into Mozilla’s Firefox browser.

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Live Search Available For Firefox Users

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Firefox Market Share Reaches 20% in November 2008

Mozilla’s Firefox Internet browser nabbed 20.78% of the worldwide market share in November 2008, Net Applications reports, making Firefox the second most popular browser behind Microsoft’s Internet Explorer (IE).

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Firefox Market Share Reaches 20% in November 2008

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Google Dominates November Search, Ad, and Video Markets

In yet another monthly increase, Google accounted for 71.97% of all U.S. searches in November according to recent analysis conducted by Hitwise.

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Google Dominates November Search, Ad, and Video Markets

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Surf Canyon Develops Search Discovery Engine

Surf Canyon has released its Discovery Engine for Search, a browser extension for Internet Explorer and Firefox, designed to handle user queries in real time, significantly accelerating the search process.

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Surf Canyon Develops Search Discovery Engine