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Social networks Focus on the User
January 24, 2012 by publisher · Leave a Comment
Fed up with being ignored by Google , engineers from Facebook, Twitter and MySpace have joined forces to create a new tool that gleans search results from social networks other than Google+. ‘Focus on the User’ uses Google’s algorithms to “determine what social content should appear in the areas where Google+ results are currently hardcoded.” By using the tool, users can see search results from Facebook, Twitter and MySpace, along with LinkedIn, Tumblr, Flickr, Foursquare, Crunchbase, FriendFeed and several other social networking sites across the web. Instead of automatically being met with Google+ results, users can see the most relevant social media results on any given search. “When you search for ‘cooking’ today, Google decides that renowned chef Jamie Oliver is a relevant social result,” the website said . “That makes sense. But rather than linking to Jamie’s Twitter profile, which is updated daily, Google links to his Google+ profile, which was updated nearly two months ago.” The bookmarklet – dubbed ‘Don’t be Evil’, after Google’s own motto – runs in Chrome, Firefox or Safari and automatically checks for any social profiles associated with a given search term, replacing Google+ profiles.

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Social networks Focus on the User