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Webinar Smooths Transition to Microsoft Advertising adCenter Platform

If you’re an advertiser with a paid Yahoo! Search Marketing account, then you already know about the transition to the Microsoft Advertising adCenter platform. If you’re hesitant about taking this step or have a few questions, you’re not alone. Yahoo! is offering a free webinar on Thursday, September 16, during which Yahoo! and Microsoft experts will explain the transition tool and provide instructions to help ensure a trouble-free transition.

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Webinar Smooths Transition to Microsoft Advertising adCenter Platform

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Bing Replaces Yahoo! as Number Two Search Engine

Microsoft Bing reached a major milestone for usage in August, the same month it officially became the technology which powers the Yahoo! search engine. According to PC Magazine, the latest statistics from The Nielsen Company show that Bing surpassed Yahoo! for the first time in August to become the second most-used search engine in the United States.

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Bing Replaces Yahoo! as Number Two Search Engine

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Google Instant Becomes Default Search Choice

The New York Times reported that Google Instant feature out of beta on Wednesday, bringing predictive searching to the masses. The new instant search feature predicts what a person’s Internet search queries will be as soon as they start typing and immediately brings back results which are updated as new characters are inputted into the search field.

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Google Instant Becomes Default Search Choice

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Breaking Down the Impact of the Yahoo!/Bing Merger

When Microsoft and Yahoo! announced a search alliance last summer, it sent shockwaves through the Internet community. Yahoo! would leverage the Microsoft Bing search technology for its own search pages while flexing its online advertising deal on behalf of both companies. The deal was seen as a win-win for both companies as they attempt to wrest market share from Google, which has more users and searches in the United States than both Microsoft Bing and Yahoo! combined.

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Breaking Down the Impact of the Yahoo!/Bing Merger

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EU Regulators Blast Search Engine Data Collection Policies

The New York Times reports that European Union officials have accused major search engine providers such as Google, Yahoo! and Microsoft of violating user’s personal rights by storing private data for too long. The Article 29 Working Party, an EU advisory board made up of 27 European national privacy chiefs issued a letter to the three companies on Wednesday urging them to appoint outside auditors to ensure that practices used to render data collected from individuals anonymously truly removes all links to a person.

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EU Regulators Blast Search Engine Data Collection Policies

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Google Offers Opt-Out of Analytics Tracking

Google announced yesterday the beta version of a new opt-out for Google Analytics, making it possible for users to stop being tracked by Google Analytics and have their information included in its reports.

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Google Offers Opt-Out of Analytics Tracking

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Google Dominates Search Engine Usage in Competitors’ Hometowns

Even in Microsoft’s back yard, Google still reigns as the top search engine. That’s what the Seattle Press-Intelligencer reports that recent findings by ad network Chitka suggest, as they found that Google represents 79 percent of all search engine usage in Redmond, Washington, home to the corporate headquarters of Microsoft. Meanwhile, Microsoft’s Bing search engine accounted for 16 percent of all search engine usage – almost four times more than the national average but still far below that of Google.

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Google Dominates Search Engine Usage in Competitors’ Hometowns

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Introducing Google TV

Google today announced Google TV, a new experience for television that combines TV and the web. Users can access all of their favorite websites and easily move between television and the web, opening up the TV to millions of channels of entertainment.

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Introducing Google TV

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Google Admits to Collecting WiFi Data through Street View

Coming on the heels of the uproar over Facebook’s recent privacy policy changes, PC World reports that Google has found itself embroiled in a privacy dust-up involving its Street View feature in Google Maps. The search engine has admitted that its StreetView cars – which travel around the world with a 360-degree camera collecting images for the Street View feature – were also collecting WiFi information from different neighborhoods, including payload information about data being sent across wireless networks.

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Google Admits to Collecting WiFi Data through Street View

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Anonymous Google Search Service Scroogle Back Running

Scroogle, a Web service designed to allow for anonymous surfing of the Internet while using the Google search engine, has been restored to full functionality. According to PC World, the service was shut down earlier this week after Google instituted changes to a Google Search web page that apparently had the unintended effect of breaking the code needed to make Scroogle work. However, Scroogle engineers have been able to fix the code and as of Wednesday the service was up and running.

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Anonymous Google Search Service Scroogle Back Running

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