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Why Copywriting is the Litmus Test of Your Online Marketing Readiness
October 10, 2011 by creative · Leave a Comment
Online marketing requires considerable planning, especially to those promoting a service. Service business owners and independent professionals face multiple challenges of promoting themselves as well as communicating the value of their services. Therefore service business owners often question whether they are ready to launch a full-scale online marketing effort. Almost always, the question can best be answered by the copywriter – the resource charged with creating and implementing the business’s message strategy.
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Why Copywriting is the Litmus Test of Your Online Marketing Readiness