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9 Common Title Tag Mistakes and How to Avoid Them

A website’s title tags are very important for several reasons: 1) The title tag shows up in search results as the blue link, and a good one helps the site get more clicks and visitors from search results. 2) Title tags are a crucial SEO element that can help the website show up higher when people search for the words in it. 3) Title tags show up when web pages are shared on social media sites like Facebook. This is important because social media mentions are now a ranking factor in Google search results. So if you have the time to optimize one thing on your website, title tags are it. Here are some of the top mistakes and missed opportunities I’ve seen in title tags. Avoid these and you’ll be ahead of the game. You’ll rank higher in search results and entice more people to click on your site. 9 Signs of a Bad Title Tag: 1.

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9 Common Title Tag Mistakes and How to Avoid Them

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Build An Unstoppable Online Business

There is one single truth to understand if you want to succeed in your business. “Success is built with others!” If there is one thing I realized from day one, it was this: “I could not do it alone”. Why? Because I didn’t know everything (and I still don’t), because I didn’t want to waste money learning everything to start with then only getting results a couple of years later, because I wanted to identify an easier path for me. We all need help at different levels, but you must be strategic about it otherwise you may very well lose yourself, your time and all your money getting help where you don’t really need it at a particular time. And it all boils down to 3 questions: 1. What do you want with regards to your business?

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Build An Unstoppable Online Business

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Reader Rescue : Should My Meta Description Tags Just Duplicate My Title Tags?

Hi Everyone From early days learning SEO, I went ahead and did all my meta descriptions with a bit of blurb about the page but my *Guru* has told me this is incorrect and I should include only the title of the page in the meta description, eg “Antique Dining Chairs” whereas I had put in “Antique Dining Chairs – over 500 chairs on display at the Glebe Antique Centre.  Dining chairs to match your table, occasional chairs for that special place in your home” . Any thoughts before I go and change everything yet again? Christine ————————————– Hi Christine From where I’m sitting, your *guru* is wrong. Remember, your meta description tag is often used as the snippet on the search results pages to describe your site. So apart from including keywords, it has to do the job of convincing people to click on it. A nonsensical list of keywords is not going to convince people to click so you have to balance it out with an appealing sentence, preferably including a call-to-action or reason to click. Yes, it’s important to put your keywords at the start of the tag if you can, but you have up to 160 characters in that tag indexed by search engines , so you should use the space to your advantage. Having a short, unimaginative meta description or simply copying your title tag is not going to make any difference to your overall rankings and is more likely to turn your potential visitors off. Google admitted that it no longer considers the meta description tag in their ranking algorithm anyway, so, other search engines aside, the main job of the tag in Google SERPs is to convince people to click on the link and visit your site

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Reader Rescue : Should My Meta Description Tags Just Duplicate My Title Tags?

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Digital Marketing Leaders Prepare for ad:tech San Francisco

If you want to stay ahead in the fast-paced world of digital marketing and you live on the West Coast, make plans to attend ad:tech San Francisco. Taking place on April 19-21, 2011 at the Moscone Center North, it is one of the largest digital marketing and advertising shows in the country and brings together leading digital marketing executives and experts to exchange online best practices and ideas about the future of the space.

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Digital Marketing Leaders Prepare for ad:tech San Francisco

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Wall Street Analysts Approve of Google Instant

The International Business Times reports that Internet industry analysts are reacting in a mostly positive manner to Google’s recent changes to their search engine technology. The publication pointed out that several leading financial analysts who watch the industry closely believe that Google Instant will help to increase Google’s leadership position in the space and differentiate itself from competitors like Microsoft Bing.

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Wall Street Analysts Approve of Google Instant