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Guru Kool-Aid: Are You Drinking It? – A SPN Exclusive Article
What is a guru? Literally, a guru is a teacher. The word guru means “heavy” or “deep,” thus a guru is a person “heavy” or “deep” in knowledge. In this sense, a schoolteacher is a guru, a coach or athletic instructor is a guru, a fine-arts, or even a dance teacher is a guru. One’s parents are also gurus. In the religious field, where the word... [Read more]
Deleted photos live on in Facebook servers
Old Facebook photos may still be accessible for months - or even years - after being deleted, living on in the depths of the social network's servers. First revealed in 2009 by Ars Technica, the firm recently queried Facebook again after discovering backup copies - that could potentially be accessed by users - still existed some three years later. "Users who might have had second thoughts about... [Read more]
Local Advertising: Devising an Online Strategy That Suits You
Experts squawk about Twitter, Facebook, Foursquare, YouTube, designing websites, and a whole litany of online and social media possibilities, but not all of them make sense for every single business. When it comes to local advertising, small business owners must seriously consider how to concentrate their efforts. While we all must utilize the internet and social media to some extent, what will... [Read more]
Top 10 SEO Tips for a Better Google Ranking
Even though there are numerous search engines available on the internet we all know that Google is the one that counts when it comes to rankings. This means that if you want your website to be successful you need to aim your SEO campaign at Google, but how exactly can you do this if you struggle to understand the complexities of the subject? 1. Create Content That Isn’t Time Sensitive Putting... [Read more]
The Top 10 Reasons You Need a Blog
The term blog is short for web log, which started out meaning a personal online journal. Back in the late 1990s when blogs first emerged, they were usually filled with personal posts about the owner’s daily life, thoughts, and problems. They have since evolved into invaluable online marketing tools. Blogs are now a “must-have” resource for any online business.
Write Current Content and Explode Your SEO – A SPN Exclusive Article
Content is King As a small business owner or entrepreneur trying to broaden your internet target and get recognized, I’m sure you are aware of the value of new, fresh, recurring content on your site of all types. When it comes to written content on page copy or blogs and articles, you need to be able to write well, be informative and entertain, that’s obvious. That’s for your... [Read more]
Has Google Replaced Content as King of the Web?
While great content will always get you noticed, I have come to the somewhat obvious conclusion that “Content is NOT King, Google is King” on the web. This is a slightly different mindset when it comes to getting traffic and marketing on the net. This new mindset doesn’t change the fact that you still have to create great content, but it changes the way one goes about promoting... [Read more]
Nokia profits take a big hit
Having once dominated the global cell phone market, Nokia Corp on Thursday posted a fourth-quarter net loss of €1.07 billion ( Read More →
Be the First at the Party: Competitive Advantage – A SPN Exclusive Article
There are a lot of ways to make your small business competitive and gain an advantage over the other guys fighting for your customers. One of the greatest approaches is, when you have an innovation or strategy to offer consumers, be sure you arrive first. You’ll obtain a competitive advantage that will be tough to beat unless your service is God-awful. The Back Applicator As a young dude... [Read more]
Social networks Focus on the User
Fed up with being ignored by Google , engineers from Facebook, Twitter and MySpace have joined forces to create a new tool that gleans search results from social networks other than Google+. 'Focus on the User' uses Google's algorithms to "determine what social content should appear in the areas where Google+ results are currently hardcoded." By using the tool, users can see search results from... [Read more]