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5 Reasons Why SEO’s and Clients May See Different Search Results – A SEO-News Exclusive Article

I bet all SEO’s have faced this problem at least once – a client looking up their target keywords on the Internet and seeing different website rankings than the ones stated in the rankings report. How do you explain to clients that you are not trying to cheat them? Users may get different search results for one and the same search term because of their: 1. Web History Personalized search results are no secret to anyone. We know that nowadays search engines (particularly Google and Bing) custom-tailor your search results based on the queries you make, websites you visit and search results you click. What’s interesting is that your results get biased by default, unless you specifically opt out. Search engines collect users’ browsing history in 2 major ways: (1) by tracking signed-in users’ activities and (2) by planting cookies into signed-out users’ browsers. Say, you are signed in with your Gmail account. Your Web history will be recorded there

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5 Reasons Why SEO’s and Clients May See Different Search Results – A SEO-News Exclusive Article

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Why SEO in All the Right Places Doesn’t Cut It Anymore

When I teach my SEO classes, I begin by telling the students all the things that SEO isn’t. I’ve always felt that it was important because they’re often expecting to hear some secret formula for SEO success. And why wouldn’t they, with all the myths and outright wrong/bad information that constantly swirls through the SEOsphere? When I finish telling them that everything they thought was SEO really isn’t, they stare at me with their mouths hanging open. So I tell them what SEO actually is: Making your website the best it can be for the search engines and your site visitors. Unfortunately, that doesn’t do much to alter their blank stares. After all, it’s an incredibly open-ended definition of SEO. Still, it’s the only one that truly encompasses what good SEO is all about, as well as why you need to do it

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Why SEO in All the Right Places Doesn’t Cut It Anymore

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Bing Launches iPhone App

Bing announced yesterday that its new app for iPhone and iPod Touch is now available as a free download from the App Store. As an alternative to Google’s Mobile app, iPhone users can now access Bing’s Web search complete with features such as the Bing Image of the Day and clickable hotspots to related information.

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Bing Launches iPhone App