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SEO Tips for E-commerce Sites

February 1, 2012 by creative · Leave a Comment 

Search engine optimization (SEO) isn’t easy for any website, and e-commerce sites have some unique SEO challenges to overcome. These tips will help you tackle your e-commerce site’s SEO so you can rank higher in search engine results and get more visitors, customers and sales for your online store. 1. Create Unique Content on Each of Your Product and Product Category Pages Interesting, unique content tells Google a page is valuable, and helps it rank higher.

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SEO Tips for E-commerce Sites

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3 Ways to Protect Yourself from Copycats – A SPN Exclusive Article

December 21, 2011 by publisher · Leave a Comment 

Small Business can take notes from grass roots political operatives in 2012 and take measures to limit the possibility that competitors will be eating their lunch by mid-year by literally taking their lunch. So how do you keep competitors from copying your good methods and ideas or co-opting them for their own, engaging in corporate theft? You have to grease the signs. Small Business Politics The political time of year is revving up, and with this year being an election year in the US, prepare yourself for more questionable, dirty tricks than you ever thought you would see. Candidates will work years to build the one thing they can run on– their reputation– only to see it demolished by discovery of the skeletons in their closets, or, if those closets happen to be vacant, a heinous accusation that stays regardless of its accuracy. Typically politically dormant, the state of the country is troubling me and I found myself recently at the house of a local businessman for a political meeting, and got to know a guy named David from a national association called Freedomworks, and his job was to assist that group’s chosen candidates win the election.

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3 Ways to Protect Yourself from Copycats – A SPN Exclusive Article

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The Advent of Internet Censorship in America – A SPN Exclusive Article

November 23, 2011 by publisher · Leave a Comment 

UPDATE ON SOPA Matt Cutts Blog – Progress against SOPA CNet – How SOPA would affect you: FAQ Question: What does it take to get bitter rivals, Google and Facebook – the two most popular and powerful entities on the planet, to put aside their differences and join forces for a common cause? Answer : Internet censorship in America, or the threat thereof. Unless you’ve been living under a rock for the past month or so, you’ve no doubt been hearing on TV news, and reading in newspapers and on blogs about a controversial new bill called SOPA (the Stop Online Piracy Act). The Stop Online Piracy Act (SOPA), also known as H.R.3261, was introduced in the United States House of Representatives on October 26, 2011 by Representative Lamar Smith [R-TX] and a bipartisan group of 12 initial co-sponsors. The aim of the bill is to help U.S. law enforcement and copyright holders fight online transmission of restricted intellectual property.

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The Advent of Internet Censorship in America – A SPN Exclusive Article

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Ordnance Surveyors use Twitter to share progress

October 10, 2011 by publisher · Leave a Comment 

In a bid to get the general public on their side, Ordnance Surveyors are now using Twitter to detail their day to day activities. Paul Beauchamp of the Ordnance Survey team said he hopes that by using the microblogging site, surveyors will face less resistance from the public and “help people understand better the role they play”. A lack of general understanding surrounding the role Ordnance Surveyors has encouraged the team to embrace social media and reach out to the public. For the first time, fourteen surveyors across the country will tweet as they go about recording and measuring changes for the map. The Twittermap allows users to find out what the surveyors in their area are up to and gain insight into the role of the Ordnance Surveyor’s office. Work is constantly underway on the OS Mastermap as surveyors up and down the UK record the ever-changing landscape of the country, with up to 5,000 alterations every day. The map is used for everything from directing ambulances to planning bus routes or feeding GPS systems, which can be accurate to a couple of centimetres. Beachamp said: “Working in a range of roles, from surveyors mapping the outer reaches of Scotland and inner city London to a member of Ordnance Survey’s Flying Unity, each will be tweeting as they go about their work and providing an insight into modern mapmaking.” Though the prospect of tweets about recording where houses have been put up or taken down, where roads are built or streets renamed may not exactly seem riveting, Beauchamp detailed some of the more hair-raising exploits of the surveyors. “I was told recently about a surveyor and his boss who had to ask a landlord for permission to measure on his land.

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Ordnance Surveyors use Twitter to share progress

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Death of Steve Jobs Fails to Break Twitter Record

October 7, 2011 by publisher · Leave a Comment 

We all heard the sad news yesterday that Steve Jobs, founder and visionary at Apple, had died at the age of 56 after a long battle with pancreatic cancer. I heard it from a client who lives one mile from Apple headquarters and was awoken by helicopters over his house at 4.30am. But most people heard about it via social media. Within seconds of an official statement released by Apple, the first tweets started to appear. “#ThankYouSteve for the magic you brought to people’s lives.” “iSad

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Death of Steve Jobs Fails to Break Twitter Record