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Apple profit doubles from holiday sales

Apple made some serious bank over the holidays. Apple announced on Tuesday that it brought in revenues of $46.33 billion (

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Google merges privacy settings

Google has announced changes to its privacy policies that from 1 March will move users to one single, consolidated policy. “Despite trimming our policies in 2010, we still have more than 70 privacy documents covering all of our different products,” Director of Privacy, Product and Engineering Alma Whitten wrote on the Google blog . “This approach is somewhat complicated. It’s also at odds with our efforts to integrate our different products more closely so that we can create a beautifully simple, intuitive user experience across Google .” Most of Google’s products and services will be included in the new privacy policy – Google Books, Google Wallet and Google Chrome will all retain their own policies. As a result, the new policy grants Google explicit rights to combine users’ personal information across the majority of Google’s products and services. “Our new privacy policy makes it clear that, if you’re signed in, we may combine information you’ve provided from one service with information from other services. In short, we’ll treat you as a single user across all products,” Whitten wrote. For users, the new privacy policy means that when signed in, user data will be shared between services – for example, between Gmail, YouTube, Google+ and Google Maps – resulting in more refined search results and relevant ads. “We can provide reminders that you’re going to be late for a meeting based on your location, your calendar and an understanding of what the traffic is like that day,” Whitten said.

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Google merges privacy settings

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The 5 Most Important Things to Consider When Doing Localized SEO

First of all, let us just quickly define what Localized Search Engine Optimization (Local SEO) is. Local SEO is basically the process of optimizing your website to perform better in the search engines by allowing it to be found for the keywords which relate to the area in which you’re located. To illustrate, if you were looking to be found locally when users search for SEO services in your area, and you’re based in Wales, one such search term you may look to optimize for may be ‘SEO wales’. This would naturally vary depending on the location in which you’re situated and what users are actually looking for. So let us take a look at the 5 most important things to remember when optimizing for local search terms: 1) Keyword Research It all starts with keyword research. This not only involves knowing your niche but also knowing the keywords that people use to search for your niche specific products or services

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The 5 Most Important Things to Consider When Doing Localized SEO

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2012 Resolution – Avoid 7 New Website Legal Compliance Gotchas

Your personal New Year’s resolutions are important. You bet. However, if you’re a SaaS or Internet marketer, your best-laid plans for 2012 may hit the skids if you fail to avoid new website legal compliance gotchas that emerged in 2011. So, It’s highly recommended that you add to your personal resolutions the requirement to review the checklist of critical developments and related gotchas in these 2 categories: privacy and Internet marketing.

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2012 Resolution – Avoid 7 New Website Legal Compliance Gotchas

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Who Owns The Copyright of Work Created By A Contractor? A Trap For The Unwary

It’s really basic: ownership of the copyright in work a business pays for can often be critical for successful commercialization of that work. Unfortunately, the U.S. Copyright contains arcane provisions that will often produce a counter-intuitive result – leaving full copyright ownership with the contractor. How could this possibly be?? Internet attorneys, advisors and businesses cannot afford not to be aware of the applicable laws

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Who Owns The Copyright of Work Created By A Contractor? A Trap For The Unwary

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PayPal takes aim at Groupon

Daily Deals monger Groupon may have to brace itself for rough waters ahead as internet payment giant PayPal announces its intention to enter the daily deals market. With more than 103 million users worldwide, PayPal hopes to leverage its database of consumer information into targeted e-coupons and daily deals that will prove more relevant than the ones currently being delivered to their inboxes by competitors like Groupon and LivingSocial. According to Bloomberg News , the eBay owned company will make its foray into the land of daily deals in early 2012. PayPal will also work to edge out the competition by offering deals to users’ smartphones based on their location. For example – PayPal will alert users to available offers as they near a store or restaurant. PayPal president Scott Thompson is hoping by targeting user location and buying habits the company can close in on its target revenue goal of $7 billion (

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Technology and the Invasion of Privacy Snatchers – A SPN Exclusive Article

On February 5th, 1956, a science fiction movie titled “Invasion of the Body Snatchers” was released in the US. The movie is about a small-town doctor who discovers that the population of his community is being systematically replaced by emotionless alien duplicates. Fast forward to today, and life is imitating art, with a real life version of Invasion of the Body Snatchers being played out. But it’s not just happening in one small town. It’s happening in cities and towns all across America. Only it’s not bodies that are systematically being snatched, it’s our individual right to privacy

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Technology and the Invasion of Privacy Snatchers – A SPN Exclusive Article

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"Sexy" scams attract men on Facebook

According to a recent survey, men are more likely than women to be scammed on Facebook, especially if the predator is a sexy female. The study – commissioned by anti-virus software company Bitdefender – surveyed a group of 1,649 men and women with adequate online security knowledge in the US and UK. The study found 64.2 per cent of women rejected unknown Facebook friend requests compared to 55.4 per cent of men. Men were even more likely to hit the ‘confirm’ button if there was an attractive female profile picture. On the flip side, women showed no noticeable difference when presented with a fetching photo of their target sex. Furthermore, about 24.5 per cent of men allow their profiles to be searchable by strangers, compared to just 16 per cent of women. Culturally speaking, the man/woman disparity is not completely surprising. Bitdefender’s social media security manager George Petre explained that women’s reservation in accepting offers of strangers predated not just Facebook and social networking, but the Internet as well

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"Sexy" scams attract men on Facebook

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Yahoo! and Facebook Team up for Friends on Fire

Yahoo! has announced that it has fused its geo-location system, Fire Eagle, with popular social networking site Facebook to create a place where users can store and share information about their location. The result is an application called Friends on Fire.

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Yahoo! and Facebook Team up for Friends on Fire

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Yahoo! Based Me.dium, Unveils New Social Search

Based upon the activity of current crowd popularity, Yahoo! Search BOSS based search engine, Me.dium Social Search, is designed to enable the location of relevant information.

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Yahoo! Based Me.dium, Unveils New Social Search