opinion

Why Quora Is the Answer to Your Business Branding Questions – A SPN Exclusive Article

Being a part of a marketing department in today’s world is somewhat exhausting. All day I am stumbling, digging, tweeting, liking, and connecting. For some, this may sound like a foreign language, but for an employee in the marketing field this sounds like work, work and more work. Social media is a great and cost effective way to start growing your company brand, so I love the idea; however, there comes a point when enough is enough. I have always felt that pretty soon consumers are going to fall behind, and it will then become harder and harder to introduce any new social networking site. In other words, if another networking platform is going to try and weasel its way into the hearts of bloggers and marketers, it would have to be pretty amazing. Although I have held this opinion for a while, I have finally found a new site that I think is absolutely worth explaining to the tweeters and stumblers out there – Quora ( http://www.quora.com/ ).

View original here: 
Why Quora Is the Answer to Your Business Branding Questions – A SPN Exclusive Article

opinion

7 Simple SEO Tips That Will Help Your Search Engine Rankings

With so much SEO advice being dispensed nowadays, it’s hard to know what you should or shouldn’t believe. It can be especially difficult for Internet Marketing newbies to separate the wheat from the chaff, however, there ARE proven SEO tips and techniques that virtually every SEO expert agrees work and are very effective. Following are 7 simple SEO tips that will help your search engine rankings: 1. Have Fast-Loading Pages You may not be aware of this, but page load-speed is now one of the more than 200 signals Google uses to determine the ranking of web pages in the search results. As a result, it is more important than ever that your pages load quickly. Slow loading pages are annoying to searchers and affect their ability to access content quickly

Here is the original: 
7 Simple SEO Tips That Will Help Your Search Engine Rankings

opinion

How to Work with Your Web Designer to Get A Profitable Online Presence Even When You Are Time Starved

Many business owners find themselves putting “website makeover” (or even “website development”) on the back burner because they just don’t have time – even though they know they are leaving money on the table. Others are too busy working with their current clients to develop their own compelling online presence. The truth is, you don’t have to wait till you get some time freed up, which might not happen for another decade. And you don’t have to settle for a half-baked website that looks pretty but doesn’t bring you clients, sales and traffic. You can get a new website up fast, when you apply just 3 strategies for working with your website designer. Strategy #1: Create your content – all your content – before you even think about developing your logo, color scheme or website layout. Many business owners call a web designer or even a web development company as their very first step.

Original post:
How to Work with Your Web Designer to Get A Profitable Online Presence Even When You Are Time Starved

opinion

How to Miss the Boat and Get Nothing Out of LinkedIn as a Social Media Platform

Guest Post by Karl Walinskas LinkedIn is a rapidly growing social media platform that caters more directly to business people than do Facebook or Twitter; particularly, business-to-business (B2B) opportunities. You probably know that already. Most of those folks are looking to succeed with LinkedIn marketing and generate new leads, business, or career opportunities. What you may not know is how profoundly you can fail on LinkedIn as a super-busy entrepreneur or small business owner. It’s easy! Just follow these 10 easy steps. 1

Excerpt from: 
How to Miss the Boat and Get Nothing Out of LinkedIn as a Social Media Platform

opinion

Captcha Is Hard

I am a judgment matchmaking specialist (Judgment Broker) who writes a lot. This article is my opinion about how Captcha and other challenge systems may have gone too far, far further than they should. Captcha stands for “Completely Automated Public Turing test to tell Computers and Humans Apart”. The words were first used around 2000 by Luis von Ahn, Manuel Blum, Nicholas Hopper, and John Langford of the Carnegie Mellon University. Turing is the name of a repeatable test of a computer’s ability to behave with human-like intelligence. If a computer can fool a person into believing they are communicating with another human, the machine passes the test.

Here is the original post:
Captcha Is Hard