seo

How to Generate Leads With Linkedin

Imagine – a platform of only business owners and business professionals that has over 140 million members and is growing daily; where the average income per member is $120,000 US. And the best part? Almost no-one is using this to its full potential. What is LinkedIn? LinkedIn is a business directory that specializes in finding businesses, talent, and opportunities. It is therefore a place to discover businesses and for others to discover you. A place to discover talent; for recruiting, outsourcing, partnering with, or consulting. In short, people who can help your business

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How to Generate Leads With Linkedin

seo

Technology Solutions: Cloud Computing

Economic uncertainty has created the need for swift, responsive and highly secured IT infrastructures that are also environmentally friendly and more business focused. Organizations are struggling to find the competitive edge, turning to the bounty of opportunities technology provides. Cautious to jump at the latest buzz phrases and hyped solutions, many have cautiously investigated recent technology breakthroughs, many of which have one thing in common: redistribution of IT roles. There is no better time than the present to revamp technology strategy focused on hosted solutions. Clouds are gathering… Cloud computing has emerged as one of the major ways to secure an upper hand in today’s highly competitive market. Minutes of downtime means the loss of vital sales as businesses with prolonged data loss find themselves in a real position of collapsing. Cloud computing changes the traditional corporate data center structure that resides on company premises. Instead, systems are moved to secure outsourced data centers, either in a private or public configuration. Private clouds are dedicated servers used exclusively for a single company, whereas public clouds have multiple companies sharing the same resources

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Technology Solutions: Cloud Computing

seo

Top 5 Link Building Strategies for Your Site

The best Search Engine Optimization (SEO) experts can guide and assist you in link building strategies that will increase your website’s visibility on the internet. The following categories of backlinks give an excellent overview of the wide variety of options available for improving your site’s SEO ranking. Links from Multiple Domains While your link building strategies should focus on volume, your plan should not be to get most links from a single site. Instead, work towards just a few links from many sites for best results. As search engines rank sites, they consider how relevant the content is to the keywords and search terms. When you get links from multiple domains, you demonstrate that many sources find your content useful. This is critically important when you develop additional backlinks from authoritative domains. Deep (Ingrained) Links Instead of directing links to your site’s main page, use links directly to specific pages of content or images

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Top 5 Link Building Strategies for Your Site

seo

10 Things to Look for in SEO – A SPN Exclusive Article

Everyone, from a corner coffee shop to an enterprise cloud provider, benefits from good SEO. But how do you get “good” SEO? Few people even understand the concept of search engine optimization, let alone what makes “good” SEO. You can attempt to go at it alone, but it will ultimately cost you more money in man-hours than it would have cost you to outsource. Although many business owners consider themselves Internet savvy, the learning curve for optimizing a business for search engines and social media is always expanding

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10 Things to Look for in SEO – A SPN Exclusive Article

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Google’s New Page Layout Algorithm Penalizes “Above-The-Fold” Advertising – A SPN Exclusive Article

On Wednesday, February 23, 2011, a category 5 hurricane named “Panda” swept through the Gulf of Google devastating businesses large and small alike. The hurricane was reportedly named after one of Google’s engineers. So what was the reason for this catastrophic and “game-changing” update? Well, according to Google: “This update is designed to reduce rankings for low-quality sites – sites which are low-value, copy content from other websites or sites that are just not very useful. At the same time, it will provide better rankings for high-quality sites – sites with original content and information such as research, in-depth reports, thoughtful analysis and so on. It is important for high-quality sites to be rewarded, and that’s exactly what this change does.” (Source: Google Blog ) Mission accomplished. Anyway, in the aftermath of the Panda update, there are 11 important SEO facts I’ve learned based on my own personal experiences, the experiences of my clients, and from listening to top SEO professionals across the Internet. The above passages are from an article I wrote last July titled, Google Panda Update: 11 Important SEO Facts You Should Know . In item #7 of the 11 SEO facts I wrote: 7.

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Google’s New Page Layout Algorithm Penalizes “Above-The-Fold” Advertising – A SPN Exclusive Article

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Write Current Content and Explode Your SEO – A SPN Exclusive Article

Content is King As a small business owner or entrepreneur trying to broaden your internet target and get recognized, I’m sure you are aware of the value of new, fresh, recurring content on your site of all types. When it comes to written content on page copy or blogs and articles, you need to be able to write well, be informative and entertain, that’s obvious. That’s for your viewers. But if you can’t write as well for Google and the other search engines to maximize your subject matter for Search Engine Marketing, you are the proverbial tree in the forest that falls when no one else is around. This article provides a frequently discussed yet misunderstood technique to help you make your material applicable and explode your SEO online. Google Adwords Keyword Tool Perhaps you’ve heard of Google Adwords, Google’s primary pay for placement vehicle on their mother of all search engine returns. You might have run a campaign or I bet you’ve at least been petitioned by Google Adwords “experts” to run your campaigns for you to help you pay less per click, otherwise known as PPC. Well, Google offers a free instrument to help you select keywords and phrases based upon how much they are searched every month and how much competition there is from other marketers.

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Write Current Content and Explode Your SEO – A SPN Exclusive Article

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Best Free Business Cloud Apps You Probably Haven’t Heard Of

The title might sound a bit presumptuous, but the writers at Cloud Nation worked hard to compile a list of cloud applications that most folks who don’t spend time in the cloud aren’t familiar with. All of these cloud hosted applications are free, but some of them do use the freemium mode of app distribution. In other words, the apps’ core features function forever for free, but extra premium features are available with subscription or other pay-as-you go plan. Mail Chimp : Are services like Constant Contact becoming too expensive?

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Best Free Business Cloud Apps You Probably Haven’t Heard Of

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How to Position Yourself: 6 Easy Steps – A SPN Exclusive Article

Small business is pretty competitive these days, whether you’re a professional speaker, a lawyer or a software provider. What are you doing to get noticed by meeting planners, industry leaders, and your clients? Making loads of cold calls and strewing Faxes all over the world? Buying email lists to total strangers? Come on! The secret word is positioning. I consult 90% of the time and only speak 10% of the time for my daily bread, so I have zero time to cold call and plead with meeting planners or worse, total strangers from a call sheet. I position myself as a subject-matter expert through write-ups and blog posts that I write to create business opportunities coming at me, and so can you. Adhere to this 6-Step Process to professional positioning with words: Have Sustenance This one is obvious. It’s rather easy for professional speakers, you’d think, but you’d be shocked how they and business leaders at large cannot really explain what that is.

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How to Position Yourself: 6 Easy Steps – A SPN Exclusive Article

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SEO For Bing: 6 Killer Bing Optimization Tips For Your Website

You thought you were done when you optimized your site for Google, MSN, and Yahoo, right? Nope – the Microsoft Network, MSN, has partnered with Yahoo in a 10-year, $275 million dollar agreement and recently launched Bing. Having gone live in June 2009, it’s instantly very popular. There’s even talk that it may eventually replace Google as the most popular search engine because it is intuitive and offers users a number of search options.

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SEO For Bing: 6 Killer Bing Optimization Tips For Your Website

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Google’s First Page… Guaranteed! – A SPN Exclusive Article

A couple of weeks ago, I visited one of the Internet Marketing/Small Business forums that I’m a member of, and noticed a new member had posted a typical newbie question in the SEO forum. The member wanted to know how she could be guaranteed to get her website on the first page of Google. As usual, members came crawling out of the woodwork with advice – including members who didn’t even own a website. Unfortunately, that’s pretty typical on Internet Marketing/Small Business forums… members who don’t own a website instructing other members how to get on the first page of Google… members who don’t own a business dispensing business advice. So be careful where you get your advice from… but I digress. Not surprisingly, not a single member responded with the correct answer. And what is the correct answer? The correct answer is there is NO magic bullet that will assure a first page ranking on Google. Never has been, never will be.

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Google’s First Page… Guaranteed! – A SPN Exclusive Article

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