Currently browsing tag

signals

SEO – A Link Is A Link?

A few years ago to combat blog comment spam, the search engines implemented no follow backlinks. These changes wreaked havoc for big business and small business SEO. These no follow backlinks were suspected of having no SEO value because they don’t pass PageRank from the linking site. It now appears that although they may no pass PR, they do have value. In the recent SEOMoz Search Engine Ranking Factors report, a correlation exists between ranking and the presence of no follow links.The ratio of no follow to do follow links appears to be a search engine ranking factor. If do follow links greatly outnumber no follow links, the site or page link profile may seem unnatural. The search engines expect that in the normal course of link getting, links from both do follow and no follow sites are normal. If your site link profile has a very high ratio of do follow links, you may need to get more no follow links from social media sites, no follow blogs and other sources to balance your profile. What About Authority?

Why We Secretly Hate Your Emails (And What You Can Do About It)

Ok, I admit it…I’ve been a militant emailer for years. Whether it was requiring updates from employees, discussing strategy with partners, ordering from vendors, etc. I considered my emails as THE way to communicate and get things done, especially when working remotely. I’d get frustrated when emails were ignored or not comprehended and couldn’t understand why other professionals would take them so lightly. Yes, I’d read Tim Ferriss’s 4HWW and knew that some people were trying to cut back on their email consumption, limiting their time responding/sending emails, etc…but they shouldn’t do that to ME, I thought. What I didn’t realize before starting AdSenseFlippers.com was that some people loathed getting emails from me and their poor response rate was a secret rebellion in protest. Others have been writing about this as well, including such well-known bloggers as Seth Godin and Chris Anderson giving us email checklists and setting out to create an email charter