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Social Apps: The Devil in Disguise?

Social network applications are leaving an open door to our most personal of details. Tending to the crops on your virtual farm, finding out who views your profile and sharing your favourite movie trailers may seem like harmless ways to use social networks but oblivious users are accepting application requests without considering who they are allowing to access their personal data. Having ‘apps’ connected to your Facebook, LinkedIn or Twitter profiles provides an open-door for the third party behind the app to access your profile and all of your personal data within. UKFast technical director Neil Lathwood explained the risks that this security flaw poses for social networkers: “Having all of these apps to entertain us is great, but many people do not realise that by using these apps they are effectively inviting people to use their personal data in whichever way they want. We really need to start considering the consequences of having all of our data readily available to unknown third parties. “Facebook acts as a narration of our lives and with the introduction of the new Timeline feature, more people are filling the gaps in their profiles, adding illnesses, significant events and employment details to name a few. This information is incredibly valuable to identity thieves and cybercriminals.” As revealed by UKFast’s security experts last year, the information that we share on social sites provides cybercriminals with the clues that they need to guess passwords and break into online accounts – from social media to online banking. Lathwood continued: “With Facebook predicted to pass the 1 billion users mark this August, the site is a prime target for criminals to mine data from

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Social Apps: The Devil in Disguise?

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Gaming and social media on agenda for ‘Next Gen’

Tech-savvy learners may soon have the opportunity to get hands-on with computer science and development at an earlier age. Creative industries minister Ed Vaizey has called for reform in school curriculum relating to IT and computer sciences lessons, following recommendations in a report conducted earlier this year. The minister believes changes to the school curriculum incorporating a wider range of technologies, including video games and social media, could help keep the UK “at the forefront” of that business sector. Vaizey’s comments were set out in the ‘Next Gen’ report – an independent study commissioned by the Department for Culture, Media and Sports in July 2010 and published earlier this year. The report contains 20 detailed recommendations for the government, industry and schools to consider. “The economic and cultural value of the UK’s video games and VFX sectors is clear and the long-term potential of their global markets present a great opportunity for UK-based businesses,” Vaizey said . “It is an industry that has real potential to create the high quality jobs of the future that will be so important as we recover from the recession

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Gaming and social media on agenda for ‘Next Gen’

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HMV to offer online film rentals

Entertainment retail chain HMV has announced the launch of its online rental service to prop up dwindling sales from its retail stores. The retailer is teaming up with FilmFlex to offer film rentals of new releases at hmvon-demand – the new site devoted to the rentals initiative. Despite expanding its in-store offerings – HMV now offers everything from music and film to books, electronics and merchandise – stiff competition from online retailers has caused sales to plummet. Last year, the retailer’s pre-tax profits tumbled from

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Digital Networking and Educational Opportunities at ad:tech Melbourne

If you are a digital marketing or advertising professional in Australia, you need to attend ad:tech Melbourne 2011! The show is coming up soon, as industry leaders from around Australia and Asia will descend upon the Hilton on the Park on March 30-31 to learn more about the growing digital space in Australia. According to the IAB, online advertising in Australia will be a $2 billion business this year, and ad:tech Melbourne 2011 gives you the chance to learn winning strategies and tactics from top industry executives.

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Digital Networking and Educational Opportunities at ad:tech Melbourne

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Plans Forming for ad:tech Shanghai 2011

As the end of the year approaches, it’s time to start planning your trade show calendar for 2011. If you are a digital marketing or advertising expert in Asia, you need to make sure you attend ad:tech Shangai 2011. Dates are still being finalized for this year’s show, but after a one-year absence from the ad:tech world, the Shanghai event promises to be a must on any professional’s to-do list in 2011.

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Plans Forming for ad:tech Shanghai 2011

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ad:tech Sydney Brings Together Digital Marketing Leaders

If you are involved in digital marketing in Australia or elsewhere in the Pacific Rim, you need to make plans to attend ad:tech Sydney on March 9-10, 2011. It’s the premier gathering of digital media and marketing minds in the region. Last year’s show featured more than 150 of the top industry innovators sharing tips and insider secrets at keynote speeches and interactive sessions, and this year’s show promises to be even better.

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ad:tech Sydney Brings Together Digital Marketing Leaders

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ad:tech Sydney Brings Together Digital Marketing Leaders

If you are involved in digital marketing in Australia or elsewhere in the Pacific Rim, you need to make plans to attend ad:tech Sydney on March 9-10, 2011. It’s the premier gathering of digital media and marketing minds in the region. Last year’s show featured more than 150 of the top industry innovators sharing tips and insider secrets at keynote speeches and interactive sessions, and this year’s show promises to be even better.

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ad:tech Sydney Brings Together Digital Marketing Leaders

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Google Envisions the Future of Display Advertising

Google on Tuesday looked into the not-so-distant future of display advertising to report what the year 2015 will hold for advertisers and publishers. In a speech at the Interactive Advertising Bureau’s MIXX Conference in New York, Display 2015: Smart and Sexy, the search giant made seven predictions and explained why they believe display advertising is about to embark on its biggest makeover in history.

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Google Envisions the Future of Display Advertising

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French Court Rules Google Guilty of Defamation

The AFP reports that Google and CEO Eric Schmidt have been convicted of defamation because of search results from its “suggest” feature, according to French legal affairs website legalis.net. According to Search Engine Land, this is the second time this year that Google has lost a lawsuit in France.

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French Court Rules Google Guilty of Defamation

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Google Revenue Spikes by 23 Percent in Q1 2010

Things are looking up at Google — according to a report in the San Jose Mercury News, the search giant saw revenues increase by 23 percent in the first quarter of 2010 over last year while also increasing the size of their work force by four percent since the start of the year.

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Google Revenue Spikes by 23 Percent in Q1 2010

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