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Top 5 Link Building Strategies for Your Site
The best Search Engine Optimization (SEO) experts can guide and assist you in link building strategies that will increase your website’s visibility on the internet. The following categories of backlinks give an excellent overview of the wide variety of options available for improving your site’s SEO ranking. Links from Multiple Domains While your link building strategies should focus... [Read more]
Apple pulls iPad and iPhones in Germany
Motorola has dealt a double-whammy to Apple in Germany. Following a December ruling by a German court that Apple failed to license one of Motorola's wireless intellectual properties and the ruling's subsequent patent injunction, the Cupertino-based company has now begun to pull older iPad and iPhone models from it German online store. In a separate lawsuit, Motorola also won a permanent injunction... [Read more]
Apple overtakes HP as biggest PC-maker
The late great Steve Jobs may have declared it the "post-PC era," but Apple just became the biggest maker of personal computers in the world. Apple pulled ahead of Hewlett Packard in the fourth quarter of last year to become the largest vendor of personal computers, due in large part to the extraordinary demand for its iPad. According to a report by market research firm Canalys, Apple shipped more... [Read more]
Seven Tips for Better Business Writing – A SPN Exclusive Article
In the fast-moving environment we live in these days, those who jump to the top have fantastic communication skills, and that means superior business writing than the competition. You’ve heard the saying, “the pen is mightier than the sword.” Well, in business, you’d better be able to flourish a pen or else you might just fall on your sword. In the Information Age in which... [Read more]
Major tech companies join forces to stop phishing
Some of the biggest tech enemies have set aside their differences in the name of stopping phishing. Google, Facebook, Microsoft, Yahoo and eleven other email providers, social media properties, email security companies and financial institutions have announced a broad new alliance to combat email phishing known as Domain-based Message Authentication, Reporting and Conformance - or, DMARC for short.... [Read more]
Google’s New Page Layout Algorithm Penalizes “Above-The-Fold” Advertising – A SPN Exclusive Article
On Wednesday, February 23, 2011, a category 5 hurricane named “Panda” swept through the Gulf of Google devastating businesses large and small alike. The hurricane was reportedly named after one of Google’s engineers. So what was the reason for this catastrophic and “game-changing” update? Well, according to Google: “This update is designed to reduce rankings... [Read more]
Google merges privacy settings
Google has announced changes to its privacy policies that from 1 March will move users to one single, consolidated policy. "Despite trimming our policies in 2010, we still have more than 70 privacy documents covering all of our different products," Director of Privacy, Product and Engineering Alma Whitten wrote on the Google blog . "This approach is somewhat complicated. It's also at odds with... [Read more]
Google+ averts identity crisis
What's in a name? Apparently a lot, when creating a Google+ profile. Google+ took a controversial stand at its inception and required all users to use their real-world name to avoid pseudonyms and impersonations. When users originally signed up with an identity other than their real name, Google suspended many of those accounts. While most people go by the name that appears on their driver's license... [Read more]
Social Media – Part of Your Web Strategy?
It depends on what you are trying to achieve with your site, but for many sites, the answer is increasingly ‘YES’. Social media (mainly Facebook and Twitter for the purposes of this article) have become increasingly pervasive. Recently I read that one minute of every eight spent on the Internet, is spent on Facebook. If the purpose of a web site is to communicate, then identifying where... [Read more]
McAfee to plug spam hole
McAfee's defences have sprung a spam leak, but a plug is on its way. McAfee has acknowledged that a flaw in one of its programmes has left its customers' PCs vulnerable to being hijacked by spammers. However, the anti-virus firm said it planned to release a patch by the end of today. The problems began to surface as McAfee customers reported via blog posts and forum sites that spammers were using... [Read more]
