Avoid these email marketing pitfalls

Email marketing relying on customers opening, reading and clicking on products or services you offer. But getting customers to just do it through email need lot of work. We have compiled a list of things you can do to get customers to click.

• Don’t write an email because it is something everyone talk about. Write an email when you have something to offer to your customers.
• Your email should take a friendly approach as well as should be helpful and generous.
• Reward your customers for opening your email.
• Trust is more important. So, be direct and your message should be clear and concise.
• Using power words helps to get the message across and to hook customers.
• Don’t be afraid to try something new. Marketing is still evolving and there are many ways to get in front of others.
• Find why people keep coming back to your site and keep doing that in many different and exiting ways.
• Keep your message short. Customers should be able to get the message quick and understand it.
• Each message should be personal and should carry an individual message.
• Attaching multiple links could help. Customers like to find out details without having to leave the site.